Strategy ’08

Obama vs. the other guy, 2008

Obama Camp Finally Gets Response (Mostly) Right

McCain launched a ludicrous ad today that compared him to Britney Spears and Paris Hilton:

The Obama camp normally responds with some convoluted message about how “it’s a shame to see McCain’s camp distort…yada yada yada.”

Today?:

“On a day when major news organizations across the country are taking Senator McCain to task for a steady stream of false, negative attacks, his campaign has launched yet another. Or, as some might say, ‘Oops! He did it again.’“

Of course, they couldn’t leave well enough alone and had to go on and say:

Our dependence on foreign oil is one of the greatest challenges we face. In this election the American people have a real choice — between Obama’s plan to provide tax rebates to American families while creating a renewable energy economy in America that frees us from our dependence on foreign oil, and Senator McCain’s plan to continue the same failed energy policies by handing out nearly $4 billion in tax breaks to oil companies while investing almost nothing in the new energy sources that represent our future.

Boring guys, stick to short and pithy and concise. You’re almost there.

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July 30, 2008 - Posted by | Media Strategy, Uncategorized | ,

4 Comments »

  1. You just beat me to it. Had a post on this ready to go!

    Comment by turneresq | July 30, 2008 | Reply

  2. Sorry Turner!! I’ll stop posting now, the floor is yours this afternoon.

    Comment by dansac | July 30, 2008 | Reply

  3. GENIUS@

    Comment by mark | July 30, 2008 | Reply

  4. Obama campaign needs to run with this! A 2-3 minute string of McCain fact blunders, reversals and lies (Pakistan border, Sunni vs. Shia, etc) with “Oops I did it again” playing over and over in the background.

    Comment by jr | July 30, 2008 | Reply


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