Strategy ’08

Obama vs. the other guy, 2008

McCain Attacks Obama Supporters In Web Ad!

The McCain campaign just released this web ad, attacking the enthusiasm of Obama supporters for their candidate. It also includes a racial aspect with the two white women, which the Obama campaign should not focus on, but rather on how McCain is making fun of the fact that ordinary Americans are engaged in the political process more than ever before.

That’s why it has to be turned from the race aspect to:

“McCain doesn’t care about how Americans care about this presidential election. Americans are excited to have actual change in Senator Obama, not more of the same in McCain.

McCain doesn’t want you to care about this country, or the fact he sends American jobs overseas by making fun of your concerns. (voice of American voter) I’m tired of John McCain making fun of my concern for this country and that I care about the need for change. It’s time to turn the tired old page, and vote for Senator Obama as our President who can move this country forward, not backwards.”


August 11, 2008 - Posted by | Media Strategy


  1. I’m starting to think they’re pushing this “celeb” thing too far now. It’s lost its clever-ness and feels forced.

    Dare I say: it’s jumped the shark.

    Comment by dansac | August 11, 2008 | Reply

  2. Calling him “The One” isn’t about calling him a celebrity. It’s about calling him the anti-christ.

    Comment by smashartist | August 11, 2008 | Reply

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