Strategy ’08

Obama vs. the other guy, 2008

Best Obama Ad of the Cycle

Some of us around here have been tough on Obama’s messaging and ad strategy, but this time I think he’s come up with his best. This spot hits McCain on the economy, Bush, ties it into Iraq, then smoothly pivots into his own positive message. Exactly the kind of work we need to see more of. Greg made a good point to me that it’s time to use McCain’s statement that he doesn’t know much about the economy in an ad, and I agree. But, in lieu of that, this is the best thus far:

Advertisements

August 13, 2008 - Posted by | Economy, Media Strategy, Uncategorized | ,

No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: